Top 10 Myths of Business Websites: A Series Introduction
I’ve talked to quite a few people that are interesting in having a business on the side. Hey, it’s one of the main reasons I started sidewages.com. Well, for some reason, none of them seem to have a...
View ArticleMYTH #1: If You Build It, They Will Come [Top 10 Business Website Myths]
If you built a webpage, then you’ve built a webpage. You are completely invisible unless you make your visible. There is a ton of internet noise out there and it’s your job to stand out from the crowd....
View ArticleMYTH #2: A Website is Only a Business Tool [Top 10 Business Website Myths]
Your business website is so much more than just your business card. It is a vehicle of communication, community, and engaging content for your visitors and customers. Main Points Covered: Websites are...
View ArticleMYTH #3: Design is Everything [Top 10 Business Website Myths]
Without the right amount of value added to your visitors, there is no real point or use for a wonderful design. Design complements great content, but cannot carry a website alone. Main Points Covered:...
View ArticleMYTH #4: More Visits = More Sales [Top 10 Business Website Myths]
All of the people in the world won’t help you earn any extra money if you don’t have anything they want. Converting better with the traffic you already have is much more cost effective than getting...
View ArticleMYTH #5: Websites Only Need Images & Text [Top 10 Business Website Myths]
While it still works quite well today, the real way to leap ahead of the pack and future proof your content is to start using more than just the basics. Make your content more digestible and shareable...
View ArticleMYTH #7: Websites Sell Themselves [Top 10 Business Website Myths]
Websites are a vehicle for movign your products and offerings, but someone’s gotta drive and have a destination. If you’re not leading the riders to the right places, you’ll never move any product and...
View ArticleMYTH #8: Websites Can’t Track Sales Data [Top 10 Business Website Myths]
There’s a ton and a half of website and conversion data out there available to you. The real issue here is being able to sift through all of it, pull out the useful stuff, and not getting bogged down...
View ArticleMYTH #9: Newsletters Are Just a Formality [Top 10 Business Website Myths]
Newsletters are an awesome list of those most interested in your offerings and you should make it your aim to treat them as the awesome folks that they are. When everything else fails, you’ll always...
View ArticleMYTH #10: Websites Need to be Perfect [Top 10 Business Website Myths]
Ship It Already! What is perfection and how could anything every achieve a level everyone in the world would consider perfect? Produce to the best of your ability – keep your momentum forward and adapt...
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